---
title: Ad gurus criticize Starbucks boycott call over latest ad
description: "- Live Mint - Advertising experts have come to the defence of Starbucks' new digital campaign, saying the boycott call over an ad, where a Hindu transgende"
image: https://eseconsortium.com/hubfs/Imported_Blog_Media/5517_1.jpg
---

Coffee Market Scenario

# Ad gurus criticize Starbucks boycott call over latest ad

- Live Mint - Advertising experts have come to the defence of Starbucks' new digital campaign, saying the boycott call over an ad, where a Hindu transgende

[ Consorzio E.S.E. ](https://eseconsortium.com/media-coverage/author/consorzio-e-s-e-)

 mag 15, 2023

---

- Live Mint -

Advertising experts have come to the defence of Starbucks' new digital campaign, saying the boycott call over an ad, where a Hindu transgender woman is reuniting with her family, was "really unfortunate". 

![](https://eseconsortium.com/hubfs/Imported_Blog_Media/5517_1.jpg)

[Coffee Market Scenario](https://eseconsortium.com/media-coverage/tag/coffee-market-scenario)

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