- Daily Media -
Nespresso has always believed that coffee can be a powerful resource to do good, and this conviction is at the heart of the new campaign in Italy with the message “A passion cultivated with care". The campaign is launched world première through a video, published on the brand's social channels, where George Clooney, historical Brand Ambassador and member of the Nespresso Sustainability Advisory Board (NSAB), and other friends and personalities world famous, including for the first time Chiara Ferragni, explore what lies behind every cup of Nespresso coffee: deep attention aimed at people at every stage of the value chain.