GDOWeek (Weekly / Italy)
Caffè. Un piacere irrinunciabile a prescindere dal prezzo (Coffee. An indispensable pleasure, regardless of price)
Roasted coffee generates a turnover of 4.5 billion euros in Italy, while the EBITDA ratio to the turnover of Italian companies stands at 11.6%. Scenario piece of news on coffee consumption and coffee market in Italy. Coffee pods and capsules are worth 384 million euros in Italy, according to the Ipsos study for Confida, the Italian vending association. Tables with detailed figures. Interview to Francesco Bosso, chief commercial officer at illycaffè and description of the E.S.E. Standard. And for the retail segment, interview to Andrea Amorese, category analyst at Maiora (Despar center/South Italy): “Currently, in our stores the dominant segment is ESE pods, which have successfully combined practicality and affordability”.