De' Longhi punta su Braun per crescere negli Stati Uniti. Più spese nel marketing (De' Longhi focuses on Braun to grow in the US. More marketing investments)

- Il Sole 24 Ore - Piece of news on De' Longhi strategy to better compete worldwide which shows a strong diversification and marketing investments. Focus o

- Il Sole 24 Ore -

Piece of news on De' Longhi strategy to better compete worldwide which shows a strong diversification and marketing investments. Focus on premium products: De' Longhi brand for espresso coffee machines and Braun brand for cooking small appliances.

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