---
title: De' Longhi punta su Braun per crescere negli Stati Uniti. Più spese nel marketing (De' Longhi focuses on Braun to grow in the US. More marketing investments)
description: "- Il Sole 24 Ore - Piece of news on De' Longhi strategy to better compete worldwide which shows a strong diversification and marketing investments. Focus o"
image: https://eseconsortium.com/hubfs/Imported_Blog_Media/3515_1.jpg
---

E.S.E. Members News

# De' Longhi punta su Braun per crescere negli Stati Uniti. Più spese nel marketing (De' Longhi focuses on Braun to grow in the US. More marketing investments)

- Il Sole 24 Ore - Piece of news on De' Longhi strategy to better compete worldwide which shows a strong diversification and marketing investments. Focus o

[ Consorzio E.S.E. ](https://eseconsortium.com/media-coverage/author/consorzio-e-s-e-)

 ago 7, 2016

---

- Il Sole 24 Ore -

Piece of news on De' Longhi strategy to better compete worldwide which shows a strong diversification and marketing investments. Focus on premium products: De' Longhi brand for espresso coffee machines and Braun brand for cooking small appliances.

![](https://eseconsortium.com/hubfs/Imported_Blog_Media/3515_1.jpg)

![](https://eseconsortium.com/hubfs/Imported_Blog_Media/3515_2.jpg)

![](https://eseconsortium.com/hubfs/Imported_Blog_Media/3515_3.jpg)

[E.S.E. Members News](https://eseconsortium.com/media-coverage/tag/e-s-e-members-news)

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