The Mission statement of De’Longhi S.p.A. is given below. The statement has been taken from the company’s website.
The De’Longhi Group operates in two business segments that are linked by the concept of well-being: air treatment products, which bring fresh, pure, and dehumidified air into the home and create optimal well-being conditions for the whole family, and products for food preparation and cooking, house cleaning and clothes ironing that simplify domestic living, providing more quality leisure time.
Each product is a unique idea
A recognised leader for performance, efficiency and high quality, the De’Longhi Group pursues a precise strategy in both segments: to become a creator of excellence, giving constant attention to the needs of the consumer and developing innovative ideas through research into increasingly sophisticated technologies, carein the design, and respect for the highest qualitative standards. Fundamental directives that make the De’Longhi products unique in their kind.
Innovation
Creating and designing new products and at the same time, rethinking the existing ones: this is the key to De’Longhi success in offering the consumer functional and reliable products that meet his or her needs and can guarantee the highest performance in facilitating household activities and creating optimal living conditions.
Technology
In both sectors, technological expertise, production capacity, and research into dimensional and technical synergies have led De’Longhi to operate in complete product families. Guaranteeing elevated qualitative standards, reinforcing the production units operating in perfect synergy: this is the primary objective of the De’Longhi Group, pursued with the purpose of guaranteeing its customers the highest quality, innovation and reliability with particular attention paid to the design, ecological aspects, and product safety.
To this end, the De’Longhi Group has always invested heavily in R&D, well aware that this structure constitutes one of its strong points, both for improving its existing product lines and for creating new ones, in order toensure its consumers the best technologically state-of-the-art products.
Quality
Every international market is distinguished by extremely strict safety and quality standards: in exporting its products to these markets, the De’Longhi Group has demonstrated its ability to meet these exceptionally high quality standards.
The De’Longhi philosophy lies primarily in its total quality guarantee, ensured in the design and manufacturing phases, while consistently adhering to the European ISO 9001 standards.
Design
An innovative and analysed design for high performance products: the vast range of De’Longhi products is recognised around the world, not only as a synonym for functionality and excellence, but for appearance, elegance, and style.
Made in Italy
The proverbial Italian creativity plays a dominant role in the design and production of all the De’Longhi appliances. Beauty and care in the design, functionality and practicality: these are the virtues of the De’Longhi products.