In America scoppia la guerra dell'espresso (Espresso coffee war in the US)

- Milano Finanza - Espresso coffee prepared at home: this is the reason for the coffee battle going on in the US. Starbucks has recently announced the laun

- Milano Finanza -

Espresso coffee prepared at home: this is the reason for the coffee battle going on in the US. Starbucks has recently announced the launch of a new home machine to prepare American and espresso coffee, Verismo is the machine name. The news had a very negative impact on Green Mountain Coffee Roasters, with a drop of their stock exchange rate.

Coffee Market Scenario