The Dutch group JDE Peet’s wants to consolidate its brand's growth in France...
Ria (Monhtly / France)
JDE Peet's veut developer la soif de L'Or (JDE Peet's wants to develop L’Or)
The Dutch group JDE Peet’s wants to consolidate its brand's growth in France. After rebranding its famous sailing race, it will launch a coffee concentrate in 2026.
