La Cina scopre il caffè: i consumi si impennano e cresce Starbucks (China discovers coffee: consumption soars and Starbucks grows)

- Avvenire - In China, coffee is becoming increasingly popular, especially among young people. Once again, international players are driving the opening of

- Avvenire -

In China, coffee is becoming increasingly popular, especially among young people. Once again, international players are driving the opening of a new market. US Starbucks and Canadian Tim Horton are heavily investing in China.

Coffee Market Scenario