Lavazza. Arriva La reserva de iTierra! per il fuori casa (Lavazza. here comes La Reserva de iTierra! for the out-of-home)

The range of Lavazza blends La Reserva de jTierra!, developed for the out-of-home channel, was born from an international project of social responsibility to improve environmental conditions and production techniques of coffee farming communities, but also from the vision of the Lavazza Foundation on sustainability projects.