---
title: Lavazza, il tricolore in tazzina (Lavazza, Italian style in a coffee cup)
description: "- Italia Oggi - Interview to Carlo Salvadori, Lavazza's marketing director, talking on the importance of supporting big events to communicate the brand and"
image: https://eseconsortium.com/hubfs/Imported_Blog_Media/2459_1.jpg
---

E.S.E. Members News

# Lavazza, il tricolore in tazzina (Lavazza, Italian style in a coffee cup)

- Italia Oggi - Interview to Carlo Salvadori, Lavazza's marketing director, talking on the importance of supporting big events to communicate the brand and

[ Consorzio E.S.E. ](https://eseconsortium.com/media-coverage/author/consorzio-e-s-e-)

 lug 5, 2013

---

- Italia Oggi -

Interview to Carlo Salvadori, Lavazza's marketing director, talking on the importance of supporting big events to communicate the brand and the product.

![](https://eseconsortium.com/hubfs/Imported_Blog_Media/2459_1.jpg)

![](https://eseconsortium.com/hubfs/Imported_Blog_Media/2459_2.jpg)

[E.S.E. Members News](https://eseconsortium.com/media-coverage/tag/e-s-e-members-news)

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