Lavazza Qualità Rossa attraversa l'Italia con Louder per i suoi primi 50 anni (Lavazza Qualità Rossa across Italy with Louder for its first 50 years)

Lavazza has chosen Louder, agency leader in Italy in the field of events, to take care of the field activation of an Italian tour that this Autumn will bring to 5 Italian cities the iconic blend - Lavazza Qualità Rossa - one of the most loved by Italians, to tell the evolution and renewal of the country
through the voice of young talents, faces and stories of today's Italy.