---
title: "Lavazza \"Vi spiego cosa c'è dietro un buon caffe'\" (Lavazza \"What's behind a good coffee\")"
description: "- Fortune - Interview to Marco Lavazza, vice president of Lavazza Group. He reveals the secrets of a wise financial management and balanced marketing that"
image: https://eseconsortium.com/hubfs/Imported_Blog_Media/5456_1.jpg
---

E.S.E. Members News

# Lavazza "Vi spiego cosa c'è dietro un buon caffe'" (Lavazza "What's behind a good coffee")

- Fortune - Interview to Marco Lavazza, vice president of Lavazza Group. He reveals the secrets of a wise financial management and balanced marketing that

[ Consorzio E.S.E. ](https://eseconsortium.com/media-coverage/author/consorzio-e-s-e-)

 apr 27, 2023

---

- Fortune -

Interview to Marco Lavazza, vice president of Lavazza Group. He reveals the secrets of a wise financial management and balanced marketing that for over 125 years has aimed at enhancing the identity of an Italian product that has made its way into the world.

![](https://eseconsortium.com/hubfs/Imported_Blog_Media/5456_1.jpg)

![](https://eseconsortium.com/hubfs/Imported_Blog_Media/5456_2.jpg)

![](https://eseconsortium.com/hubfs/Imported_Blog_Media/5456_3.jpg)

![](https://eseconsortium.com/hubfs/Imported_Blog_Media/5456_4.jpg)

[E.S.E. Members News](https://eseconsortium.com/media-coverage/tag/e-s-e-members-news)

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