---
title: ‘Na tazzulella ‘e café al ginseng (An espresso coffee cup with ginseng flavour)
description: "- Panorama - Scenario article on the new trends and tastes of Italians on espresso coffee. Focus on Starbucks and illycaffè strategies and the products ser"
image: https://eseconsortium.com/hubfs/Imported_Blog_Media/57_1.jpg
---

E.S.E. Members News

# ‘Na tazzulella ‘e café al ginseng (An espresso coffee cup with ginseng flavour)

- Panorama - Scenario article on the new trends and tastes of Italians on espresso coffee. Focus on Starbucks and illycaffè strategies and the products ser

[ Consorzio E.S.E. ](https://eseconsortium.com/media-coverage/author/consorzio-e-s-e-)

 gen 4, 2007

---

- Panorama -

Scenario article on the new trends and tastes of Italians on espresso coffee. Focus on Starbucks and illycaffè strategies and the products served in their coffee shops.

![](https://eseconsortium.com/hubfs/Imported_Blog_Media/57_1.jpg)

![](https://eseconsortium.com/hubfs/Imported_Blog_Media/57_2.jpg)

[E.S.E. Members News](https://eseconsortium.com/media-coverage/tag/e-s-e-members-news)

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