Interview to Antonio Romero, general manager of Starbucks Iberia. The company's head for Spain and Portugal believes that coffee has become...
La Razon (Daily / Spain)
“Fuimos pioneros en España y la competencia nos sigue” (“We were pioneers in Spain, and the competition is following us”)
Interview to Antonio Romero, general manager of Starbucks Iberia. The company's head for Spain and Portugal believes that coffee has become a trend, and that customers increasingly appreciate it and are willing to pay for it.
