---
title: Starbucks takes coffee capsule wars to Nespresso territory
description: "- Financial Times - The Seattle-based coffee chain, which is already revamping its European operations to move away from identikit stores in every country,"
---

[Media Coverage ](https://eseconsortium.com/media-coverage)

# [Starbucks takes coffee capsule wars to Nespresso territory](https://eseconsortium.com/media-coverage/starbucks-takes-coffee-capsule-wars-to-nespresso-territory-)

 Scritto da [Consorzio E.S.E.](https://eseconsortium.com/media-coverage/author/consorzio-e-s-e-) | 06/03/2012

- Financial Times -

The Seattle-based coffee chain, which is already revamping its European operations to move away from identikit stores in every country, is aiming to replicate the strong sales of its own capsule coffee in the US, in Nespresso's main territory: Europe. An announcement is expected soon.

[Visualizza articolo completo](https://eseconsortium.com/media-coverage/starbucks-takes-coffee-capsule-wars-to-nespresso-territory-)

```json
{
  "@context" : "http://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Consorzio E.S.E."
  },
  "dateModified" : "2024-09-26T16:44:13.475Z",
  "datePublished" : "2012-03-06T05:00:00Z",
  "headline" : "Starbucks takes coffee capsule wars to Nespresso territory",
  "image" : {
    "@type" : "ImageObject",
    "height" : 501,
    "url" : "https://144458544.fs1.hubspotusercontent-eu1.net/hubfs/144458544/Imported_Blog_Media/1954_1.jpg",
    "width" : 700
  },
  "mainEntityOfPage" : "https://eseconsortium.com/media-coverage/starbucks-takes-coffee-capsule-wars-to-nespresso-territory-",
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "height" : 60,
      "url" : "/hs/hsstatic/content_shared_assets/static-1.4092/img/default-amp-logo.png",
      "width" : 60
    },
    "name" : "Media Coverage"
  }
}
```