Sweden: Lavazza the leading espresso label

Lavazza is the leading label for espresso coffee on the Swedish grocery retail market. This is shown in figures from AC Nielsen. In 2006, Lavazza accounted for 38% of supermarket espresso sales. Zoégas accounted for 27%, Caffé Molinari for 10%, Musetti 9%, Ica 5%, Gevalia 5%, Illy 3% and other labels 4%.