Mark Up (Monthly /Italy)
Caffè, la filiera contro la volatilità dei prezzi (Coffee: The supply chain against price volatility)
A difficult year for coffee market, under pressure from rising raw material costs due to climate change, tensions over logistics, and compliance with new EU regulations. But betting on quality and innovation pays off, also because demand is growing. The strategies of major market role players. Interview to David Brussa talking about the regenerative agriculture project of illycaffè.